Why we built Clickless as a prescription therapy, not a consumer app

A consumer wellness app ships faster. No clinical trial, no regulatory review, no waiting on a clinician's prescription — just an app-store listing and a subscription price. We considered that path for Clickless and turned it down.

The difference isn't really about speed. It's about what each path can honestly claim, and who is accountable for the outcome when it doesn't work.

A consumer app can say it "may help with jaw discomfort." A prescription digital therapeutic, cleared through clinical evidence and prescribed by a clinician who can monitor and adjust treatment, can say something closer to what patients actually need to hear: that it works, for a defined condition, under a professional's care.